Month: September 2018

Elevator Pitch: The Ultimate Guide to Writing and Presenting Your Pitch.

From YMG – Digital Marketing Experts in Chelmsford, Essex. Imagine you’re in a lift in a posh hotel. Just as the doors are about to shut, in walks Bill Gates. He mentions he wants to invest in a company. You have one shot. What do you say? This is where having an elevator pitch comes …

Mission Statements: Why You Should Have One and How You Write It.

From YMG – Digital Marketing Experts in Chelmsford, Essex. Your mission, should you chose to accept it – write a mission statement for your business. In spy movies, the hero is given a mission. It tells them exactly what they need to achieve. Mission statements for businesses are no different. They help keep everyone on …

White Hat SEO: What It Is And Why It Is Important.

From YMG – Digital Marketing Experts in Chelmsford, Essex. White Hat SEO is a term that marketing people use a lot. But what does it actually mean? Search engines often have many rules that they expect companies to play by. Basically, White Hat SEO means following the rules and not using spammy techniques.   What …

Digital Marketing Agency Roles: How Do Agencies Operate?

From YMG – Digital Marketing Experts in Chelmsford, Essex. Looking for digital marketing solutions, but not sure what an agency is? Ever wondered how a Digital Marketing agency works? Who manages what? What can they do? We take a look at the roles in a Digital Marketing agency.   What Is a Digital Marketing Agency? …

Facebook Lead Generation: What It Is and Why It’s Important.

From YMG – Digital Marketing Experts in Chelmsford, Essex. Leads keep the cogs of your business turning. They are the people you need to buy your products. You might be using cold calling or networking tactics for your lead generation, but there is a much easier way. Facebook lead generation can keep your leads ticking …

Meet the YMG Team – Lydia Carrick.

From YMG – Digital Marketing Experts in Chelmsford, Essex. Hello! We are Your Marketing Guy, and we would love you to meet our team! Today, we’re interviewing our Digital Marketing Assistant, Lydia, who joined the team in July 2018! First of all, introduce yourself: Hello! I’m Lydia, although most people call me Lyds. I joined …