Month: February 2019

Content Marketing – What, Why, Who and Where?

Gone are the days of salesmen knocking on your door asking if you want to buy whatever it is they’re selling. Well, that is unless you’re me. And if you’re reading this, salesman, please know that I don’t want or need double glazing for my house. Content marketing is a brilliant way of giving back …

The Pros and Cons of LinkedIn for Business.

Social media site LinkedIn is extremely useful for networking. But like all of the major social networks, it has both benefits and downfalls as a business tool. Here we will look at both the good and bad sides of the social media site. LinkedIn Pros. 1. Easy to go “Viral”. Much like many other social …

The Good, the Bad, and the Ugly – 15 SEO Ranking Factors You Need to Know About.

Search Engine Optimisation is a tricky business. Knowing which techniques you should and shouldn’t use can be confusing. Google’s search engine algorithm alone has over 200 factors to it. So, which should you use? Well, we’ve decided to put together this helpful guide featuring some of the good, bad, and the ugly SEO techniques that …