Author: Nathan French

The Pros and Cons of Instagram for Business.   From YMG - Digital Marketing Experts in Chelmsford, Essex.   Instagram is taking businesses by storm. The social network has turned small businesses into highly sought after brands. While the 'overnight success' line is over-exaggerated, huge wins are possible with...

The Pros and Cons of Twitter for Business.   From YMG - Digital Marketing Experts in Chelmsford, Essex.   The microblogging site is an often overlooked business tool. While it might not be for every brand, Twitter does have a powerful, though specific, set of skills. Let’s dig into...

The Pros and Cons of Pinterest for Business.   From YMG - Digital Marketing Experts in Chelmsford, Essex.   Pinterest is the social network for people who love to organise stuff. Users arrange images (called pins) into groups (called boards). Content ranges inspirational images, life hacks, beautiful photography, interior...

The Pros and Cons of Facebook for Business.   From YMG - Digital Marketing Experts in Chelmsford, Essex.   Facebook seems to be the go-to social media platform. And for good reason. Facebook is the most popular social media site in the world. If you’re wondering whether to use...

The Pros and Cons of Snapchat for Business.   From YMG - Digital Marketing Experts in Chelmsford, Essex.   If you’re over 24 years old, chances are that Snapchat is an anigma to you. To be honest, it’s a mystery to a lot of under 24's as well. Snapchat’s overwhelming...

Which Social Networks Should I Use?   From YMG - Digital Marketing Experts in Chelmsford, Essex.   Every day we get asked “which social networks should I use?”. The answer isn’t a simple one, as it all depends on your target audience and your niche. Luckily, most social networks...

Colour Theory: How to Pick the Perfect Colours for Your Brand.   From YMG - Digital Marketing Experts in Chelmsford, Essex.   You might have covered colour theory in art classic in school, and since then it has slipped to the back of your head. However, as a business...

Fonts: A Beginner’s Guide to Fonts for Web Design and Branding.   From YMG - Digital Marketing Experts in Chelmsford, Essex.   If you’re thinking about rebranding or exploring web design options, one of the first decisions you need to make will be fonts. This means the style of...

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