The Locker Room – Blogs

What Are Elite Sporting Principles?

At YMG, we follow our principles to the letter. From providing advice to clients and supplying services we offer, to taking our lunch and toilet breaks, we follow them. …ok, so maybe not the last two points. But the principle of this matter concerning our principles remains the same. In case I haven’t made it …

7 Reasons Your Website Needs a Redesign.

Unless your website was created a few seconds ago with the most up-to-date research and technology, your website is outdated to some degree. Keeping your website fresh and optimised is crucial to growing your business. Still don’t believe me? Well, here are 7 reasons why your website needs a redesign. 1. Your Website Looks Outdated/Bad. …

A Guide to Web Design & Web Development.

It’s difficult understanding the difference between web design and web development, right? Wrong. Because here’s an easy to follow guide on knowing the difference. After reading this, you won’t have any more awkward situations where you’re contacting a web designer to perform a web development role. Web Design. As the name suggests, web design is …

Content Marketing – What, Why, Who and Where?

Gone are the days of salesmen knocking on your door asking if you want to buy whatever it is they’re selling. Well, that is unless you’re me. And if you’re reading this, salesman, please know that I don’t want or need double glazing for my house. Content marketing is a brilliant way of giving back …

The Pros and Cons of LinkedIn for Business.

Social media site LinkedIn is extremely useful for networking. But like all of the major social networks, it has both benefits and downfalls as a business tool. Here we will look at both the good and bad sides of the social media site. LinkedIn Pros. 1. Easy to go “Viral” Much like many other social …

The Good, the Bad, and the Ugly – 15 SEO Ranking Factors You Need to Know About.

Search Engine Optimisation is a tricky business. Knowing which techniques you should and shouldn’t use can be confusing. Google’s search engine algorithm alone has over 200 factors to it. So, which should you use? Well, we’ve decided to put together this helpful guide featuring some of the good, bad, and the ugly SEO techniques that …

The Pros and Cons of Instagram for Business.

Instagram is taking businesses by storm. The social network has turned small businesses into highly sought after brands. While the ‘overnight success’ line is over-exaggerated, huge wins are possible with Instagram. We explore some of the pros and cons of Instagram for business. The Pros of Instagram for Business. Very Searchable. As long as you …

The Pros and Cons of Twitter for Business.

The microblogging site is an often overlooked business tool. While it might not be for every brand, Twitter does have a powerful, though specific, set of skills. Let’s dig into the Pros and Cons of Twitter for Business to see if it’s right for you and your brand. The Pros of Twitter for Business. No …

The Pros and Cons of Pinterest for Business.

Pinterest is the social network for people who love to organise stuff. Users arrange images (called pins) into groups (called boards). Content ranges inspirational images, life hacks, beautiful photography, interior design and party planning ideas. Pinterest does lend itself to business if you’re in the right industry. Let’s explore the pros and cons of Pinterest …

The Pros and Cons of Facebook for Business.

Facebook seems to be the go-to social media platform. And for good reason. Facebook is the most popular social media site in the world. If you’re wondering whether to use Facebook for business promotions, then check out this list. The Pros of Facebook. 1. There Are 2 Billion Users on Facebook. Pretty much everyone has …