Category: Lead Generation

How to Market & Advertise Your Business This Christmas… or Not.

The holidays are coming. The holidays are c- oh, wait, they’ve gone. And you’ve missed a huge opportunity to market and advertise your business. Ok, so the holidays haven’t passed yet. But they come around so quickly that it’s easy to forget things. The earrings your partner wanted. The aftershave you always buy for your …

Jargon Buster – Call to Action.

So, how much do you know about the marketing term ‘call to action’? No, it’s not a when you phone a friend who lives in West London. That’d be a Call to Acton. Close, but no cigar. Like the neighbour’s cat that you fed once and now won’t leave you alone, we’re back! However, unlike …

Jargon Buster – Above the Fold/Below the Fold.

From YMG – Digital Marketing Experts in Chelmsford, Essex. Wouldn’t it be great if you could catch the eye of your audience with a single line? When dealing with a digital marketing agency, they may throw around some words and phrases that you’ve not heard before. Or maybe you have, but you’re not certain what …

Reasons Your Business Needs a Social Media Expert – Part 2.

From YMG – Digital Marketing Experts in Chelmsford, Essex. There are so many reasons that your business needs a social media expert, that it’s taken us two whole lists! To check out part one, click here.  In this list, we’re going to cover 5 more reasons you need a social media expert, split into 2 …

Customer signing up.

Jargon Buster – Leads.

From YMG – Digital Marketing Experts in Chelmsford, Essex. Here on Jargon Buster, we’ve talked about many things. Lead generation, lead nurturing, and even landing pages. All of these involve leads for your business. But what exactly is a lead? We’ve talked about them a lot in previous posts, but have we ever gone in-depth …

Nurtured Plant

Jargon Buster – Lead Nurturing.

From YMG – Digital Marketing Experts in Chelmsford, Essex. Here at YMG, we’re all about helping businesses reach new heights. The heights that hard-working business owners deserve. But sometimes, the terminology used within digital marketing can be complicated. This is why we created the Jargon Buster series. Well, that, and in the immortal words of …

Target Audience

Jargon Buster – Target Audience.

From YMG – Digital Marketing Experts in Chelmsford, Essex. By now you likely know what the Jargon Buster series is all about. We cut out the unnecessariness and get straight down to what you want to know. So, here’s everything you need to know about Target Audiences: What Is a Target Audience? There’s no hidden …

Jargon Buster – Landing Page.

From YMG – Digital Marketing Experts in Chelmsford, Essex. Oh yes, it’s that time again. We’ve all been wanting a dose of Jargon Buster, and today we’ve got a good one! We’re talking landing pages. And no, landing pages aren’t the result of you throwing your forms out of your office window. Well, yes, they …

How Digital Marketing Will Help Your Business.

From YMG – Digital Marketing Experts in Chelmsford, Essex. The world of digital marketing is always evolving. It seems as though every week there is a brand-new feature or aspect that can enhance your business. But one thing that is certainly here to stay is the use of digital marketing. But how exactly can digital …

Jargon Buster – Lead Generation.

From YMG – Digital Marketing Experts in Chelmsford, Essex. When dealing in the world of digital marketing, there are a huge number of technical and industry terms. Some of which can be hard to get your head around. If only somebody could make a list of all these terms to explain what they mean and …