Category: Lead Generation

Nurtured Plant

Jargon Buster – Lead Nurturing.

Here at YMG, we’re all about helping businesses reach new heights. The heights that hard-working business owners deserve. But sometimes, the terminology used within digital marketing can be complicated. This is why we created the Jargon Buster series. Well, that, and in the immortal words of Ray Parker Jr. “Lemme tell ya something, bustin’ makes …

Target Audience

Jargon Buster – Target Audience.

By now you likely know what the Jargon Buster series is all about. We cut out the unnecessariness and get straight down to what you want to know. So, here’s everything you need to know about Target Audiences: What is a Target Audience? There’s no hidden meaning behind the term ‘target audience’. It’s exactly as …

Jargon Buster – Landing Page.

Oh yes, it’s that time again. We’ve all been wanting a dose of Jargon Buster, and today we’ve got a good one! We’re talking landing pages. And no, landing pages aren’t the result of you throwing your forms out of your office window. Well, yes, they are. But, they’re not the type of landing pages …

How Digital Marketing Will Help Your Business.

The world of digital marketing is always evolving. It seems as though every week there is a brand-new feature or aspect that can enhance your business. But one thing that is certainly here to stay is the use of digital marketing. But how exactly can digital marketing aid or benefit your business? If you’re looking …

Lead Generation, Lead Gen, Computer

Lead Generation – Jargon Buster.

When dealing in the world of digital marketing, there are a huge number of technical and industry terms. Some of which can be hard to get your head around. If only somebody could make a list of all these terms to explain what they mean and how they affect you… Oh wait, we have! Welcome …

The Pros and Cons of Twitter for Business.

The microblogging site is an often overlooked business tool. While it might not be for every brand, Twitter does have a powerful, though specific, set of skills. Let’s dig into the Pros and Cons of Twitter for Business to see if it’s right for you and your brand. The Pros of Twitter for Business. No …

The Pros and Cons of Pinterest for Business.

Pinterest is the social network for people who love to organise stuff. Users arrange images (called pins) into groups (called boards). Content ranges inspirational images, life hacks, beautiful photography, interior design and party planning ideas. Pinterest does lend itself to business if you’re in the right industry. Let’s explore the pros and cons of Pinterest …

The Pros and Cons of Facebook for Business.

Facebook seems to be the go-to social media platform. And for good reason. Facebook is the most popular social media site in the world. If you’re wondering whether to use Facebook for business promotions, then check out this list. The Pros of Facebook. 1. There Are 2 Billion Users on Facebook. Pretty much everyone has …

The Pros and Cons of Snapchat for Business.

If you’re over 24 years old, chances are that Snapchat is an anigma to you. To be honest, it’s a mystery to a lot of under 24’s as well. Snapchat’s overwhelming success with younger millennials and Gen Zs has meant that many businesses scrambled to find their place on the platform. Some found success, while others …

Social Media Checklist: Everything You Should Be Doing Daily, Weekly, and Monthly.

Running social media accounts? Are you 100% sure you’re doing the right tasks every day? If you answered no to the second question, then don’t panic. We speak to hundreds of people who say the same thing. So, we have created a social media checklist to help guide you. Social media is a long process …