Category: Marketing Strategy

Top 9 Questions to Ask a Digital Marketing Agency.

In today’s world, digital marketing is crucial for your business. So, if you’re looking to hire a digital marketing agency, you need to know what questions to ask. Otherwise, like talking to a used car salesman without preparing yourself, you could get taken for a ride (I’m not even sorry). So, here are 9 questions …

Features of Agile Marketing

Jargon Buster – Agile Marketing.

It seems as though many simple words are now decorated with extra descriptions. Low-fat cheese, high-rise buildings, and even medium-fine pen. But, in the world of business, arguably one of the most important is agile marketing. Unless you’re on a diet of course… Welcome to another edition of Jargon Buster. Today we’re going to be …

Inspirational Quote in Neon

4 More Great Quotes and How They Can Inspire Your Business.

Great quotes make for more than just a cheap tattoo on your collarbone. When it comes to business, one quote can be all it takes to inspire you to succeed. And sometimes they come from the most unexpected places. So, let’s look at four more great business quotes and how they can inspire you and …

Jargon Buster – Influencer Marketing.

You’re online checking your social media account. You’re scrolling past pictures of your neighbours’ pets. Suddenly, you see an individual with a huge following. They’re talking about an item they like. You think “Wow. Imagine if that was MY product”. Well, you can. Welcome to the latest edition of Jargon Buster. In this edition, we’re …

The Pros and Cons of Instagram for Business.

Instagram is taking businesses by storm. The social network has turned small businesses into highly sought after brands. While the ‘overnight success’ line is over-exaggerated, huge wins are possible with Instagram. We explore some of the pros and cons of Instagram for business. The Pros of Instagram for Business. Very Searchable. As long as you …

The Pros and Cons of Twitter for Business.

The microblogging site is an often overlooked business tool. While it might not be for every brand, Twitter does have a powerful, though specific, set of skills. Let’s dig into the Pros and Cons of Twitter for Business to see if it’s right for you and your brand. The Pros of Twitter for Business. No …

The Pros and Cons of Pinterest for Business.

Pinterest is the social network for people who love to organise stuff. Users arrange images (called pins) into groups (called boards). Content ranges inspirational images, life hacks, beautiful photography, interior design and party planning ideas. Pinterest does lend itself to business if you’re in the right industry. Let’s explore the pros and cons of Pinterest …

The Pros and Cons of Facebook for Business.

Facebook seems to be the go-to social media platform. And for good reason. Facebook is the most popular social media site in the world. If you’re wondering whether to use Facebook for business promotions, then check out this list. The Pros of Facebook. 1. There Are 2 Billion Users on Facebook. Pretty much everyone has …

The Pros and Cons of Snapchat for Business.

If you’re over 24 years old, chances are that Snapchat is an anigma to you. To be honest, it’s a mystery to a lot of under 24’s as well. Snapchat’s overwhelming success with younger millennials and Gen Zs has meant that many businesses scrambled to find their place on the platform. Some found success, while others …

Which Social Networks Should I Use?

Every day we get asked “which social networks should I use?”. The answer isn’t a simple one, as it all depends on your target audience and your niche. Luckily, most social networks have very defined audiences, so finding the one that’s right for your industry shouldn’t be difficult. Just Starting with Social Media? If you’re …