Category: Marketing Tips

Features of Agile Marketing

Jargon Buster – Agile Marketing.

It seems as though many simple words are now decorated with extra descriptions. Low-fat cheese, high-rise buildings, and even medium-fine pen. But, in the world of business, arguably one of the most important is agile marketing. Unless you’re on a diet of course… Welcome to another edition of Jargon Buster. Today we’re going to be …

Inspirational Quote in Neon

4 More Great Quotes and How They Can Inspire Your Business.

Great quotes make for more than just a cheap tattoo on your collarbone. When it comes to business, one quote can be all it takes to inspire you to succeed. And sometimes they come from the most unexpected places. So, let’s look at four more great business quotes and how they can inspire you and …

5 Tips for a Stale Website.

Your website isn’t bad. It’d be good if we lived in the early 2000s. Which, of course, nearly 20 years later is not a good thing. So, it’s probably time you updated your website for something better. Surprisingly, doing this can be easier than you think. Here are 5 Tips for a Stale or boring …

Jargon Buster – Influencer Marketing.

You’re online checking your social media account. You’re scrolling past pictures of your neighbours’ pets. Suddenly, you see an individual with a huge following. They’re talking about an item they like. You think “Wow. Imagine if that was MY product”. Well, you can. Welcome to the latest edition of Jargon Buster. In this edition, we’re …

Chicago

What Chicago Taught Me About Digital Marketing.

Recently I took a trip to the Windy City itself, Chicago. Whilst there I realised something – my experience would make an excellent blog for the relevance of good digital marketing in the modern world. But what does my trip have to do with online marketing? Well, I present to you an analogy. Imagine Chicago …

B2B, C2C

Jargon Buster – B2B & B2C

B2B. B2C. These may sound like the noises that a robot makes in a successful space-opera movie franchise. But, in business, they are very important. The individual terms, I mean. Not the robot noises… So, without any more delay by way of movie references, let’s get into this latest edition of Jargon Buster. We’re going …

Content Marketing – What, Why, Who and Where?

Gone are the days of salesmen knocking on your door asking if you want to buy whatever it is they’re selling. Well, that is unless you’re me. And if you’re reading this, salesman, please know that I don’t want or need double glazing for my house. Content marketing is a brilliant way of giving back …

The Pros and Cons of LinkedIn for Business.

Social media site LinkedIn is extremely useful for networking. But like all of the major social networks, it has both benefits and downfalls as a business tool. Here we will look at both the good and bad sides of the social media site. LinkedIn Pros. 1. Easy to go “Viral”. Much like many other social …

The Pros and Cons of Instagram for Business.

Instagram is taking businesses by storm. The social network has turned small businesses into highly sought after brands. While the ‘overnight success’ line is over-exaggerated, huge wins are possible with Instagram. We explore some of the pros and cons of Instagram for business. The Pros of Instagram for Business. Very Searchable. As long as you …

The Pros and Cons of Snapchat for Business.

If you’re over 24 years old, chances are that Snapchat is an anigma to you. To be honest, it’s a mystery to a lot of under 24’s as well. Snapchat’s overwhelming success with younger millennials and Gen Zs has meant that many businesses scrambled to find their place on the platform. Some found success, while others …