Category: Marketing Tips

Target Audience

Jargon Buster – Target Audience.

By now you likely know what the Jargon Buster series is all about. We cut out the unnecessariness and get straight down to what you want to know. So, here’s everything you need to know about Target Audiences: What is a Target Audience? There’s no hidden meaning behind the term ‘target audience’. It’s exactly as …

Bounce Rate Plan

Jargon Buster – Bounce Rate.

You may be proud of the number of times you can jump up and down on a bouncy castle. Yet, this sadly is not a bounce rate. Well, to some degree, it is. But not the bounce rate we’ll be talking about today. In this latest edition of YMG’s Jargon Buster, we’re going to be …

5 Digital Marketing Trends on the Rise in 2019.

The year is 2019, and technology continues to innovate. Digital marketing is continuing to rise, and new trends and beginning to surface. Seeing as we’re now more than halfway through the year, we thought we’d highlight some of the biggest trends to hit the digital marketing scene so far. 1. Social Media is Changing Its …

How Digital Marketing Will Help Your Business.

The world of digital marketing is always evolving. It seems as though every week there is a brand-new feature or aspect that can enhance your business. But one thing that is certainly here to stay is the use of digital marketing. But how exactly can digital marketing aid or benefit your business? If you’re looking …

Jargon Buster – Social Media Management.

Defining what social media management is might not be that difficult after all. It’s quite simply management of your business’s social media activity. But if it’s not done correctly, it can result in hours of wasted time. We’re back with another edition of Jargon Buster and today we’re going to break down exactly what social …

Features of Agile Marketing

Jargon Buster – Agile Marketing.

It seems as though many simple words are now decorated with extra descriptions. Low-fat cheese, high-rise buildings, and even medium-fine pen. But, in the world of business, arguably one of the most important is agile marketing. Unless you’re on a diet of course… Welcome to another edition of Jargon Buster. Today we’re going to be …

Inspirational Quote in Neon

4 More Great Quotes and How They Can Inspire Your Business.

Great quotes make for more than just a cheap tattoo on your collarbone. When it comes to business, one quote can be all it takes to inspire you to succeed. And sometimes they come from the most unexpected places. So, let’s look at four more great business quotes and how they can inspire you and …

5 Tips for a Stale Website.

Your website isn’t bad. It’d be good if we lived in the early 2000s. Which, of course, nearly 20 years later is not a good thing. So, it’s probably time you updated your website for something better. Surprisingly, doing this can be easier than you think. Here are 5 Tips for a Stale or boring …

Jargon Buster – Influencer Marketing.

You’re online checking your social media account. You’re scrolling past pictures of your neighbours’ pets. Suddenly, you see an individual with a huge following. They’re talking about an item they like. You think “Wow. Imagine if that was MY product”. Well, you can. Welcome to the latest edition of Jargon Buster. In this edition, we’re …

Chicago

What Chicago Taught Me About Digital Marketing.

Recently I took a trip to the Windy City itself, Chicago. Whilst there I realised something – my experience would make an excellent blog for the relevance of good digital marketing in the modern world. But what does my trip have to do with online marketing? Well, I present to you an analogy. Imagine Chicago …