Category: Social Media

Jargon Buster – Engagement Rate.

From YMG – Digital Marketing Experts in Chelmsford, Essex. There are so many words and phrases out there. How are we supposed to remember them all? Like ‘stone the crow’. Do you know what that means? It’s thought that this phrase is a term of expression. Used when someone was surprised. “I’m late for work? …

Reasons Your Business Needs a Social Media Expert – Part 2.

From YMG – Digital Marketing Experts in Chelmsford, Essex. There are so many reasons that your business needs a social media expert, that it’s taken us two whole lists! To check out part one, click here.  In this list, we’re going to cover 5 more reasons you need a social media expert, split into 2 …

Phone Loaded with Social Media Apps

Reasons Your Business Needs a Social Media Expert – Part 1.

From YMG – Digital Marketing Experts in Chelmsford, Essex. You may think that posting content to your social media pages whenever you get time is enough. But this is not the case. In some cases, it can hinder the performance of your account. First, your content must be regular. As this may be the first …

Hashtag

Jargon Buster – Hashtags.

From YMG – Digital Marketing Experts in Chelmsford, Essex. No, they’re not just empty tic-tac-toe grids… These little beauties are one of the most important parts of modern social media. They may not seem hard to use, and to some extent that is true. But, to master them is an art. So, if we want …

Jargon Buster – Social Media Management.

From YMG – Digital Marketing Experts in Chelmsford, Essex. Defining what social media management is might not be that difficult after all. It’s quite simply management of your business’s social media activity. But if it’s not done correctly, it can result in hours of wasted time. We’re back with another edition of Jargon Buster and …

The Pros and Cons of LinkedIn for Business.

From YMG – Digital Marketing Experts in Chelmsford, Essex. Social media site LinkedIn is extremely useful for networking. But like all of the major social networks, it has both benefits and downfalls as a business tool. Here we will look at both the good and bad sides of the social media site. LinkedIn Pros. 1. …

The Pros and Cons of Instagram for Business.

From YMG – Digital Marketing Experts in Chelmsford, Essex. Instagram is taking businesses by storm. The social network has turned small businesses into highly sought after brands. While the ‘overnight success’ line is over-exaggerated, huge wins are possible with Instagram. We explore some of the pros and cons of Instagram for business.   The Pros …

The Pros and Cons of Twitter for Business.

From YMG – Digital Marketing Experts in Chelmsford, Essex. The microblogging site is an often overlooked business tool. While it might not be for every brand, Twitter does have a powerful, though specific, set of skills. Let’s dig into the Pros and Cons of Twitter for Business to see if it’s right for you and …

The Pros and Cons of Pinterest for Business.

From YMG – Digital Marketing Experts in Chelmsford, Essex. Pinterest is the social network for people who love to organise stuff. Users arrange images (called pins) into groups (called boards). Content ranges inspirational images, life hacks, beautiful photography, interior design and party planning ideas. Pinterest does lend itself to business if you’re in the right …

The Pros and Cons of Facebook for Business.

From YMG – Digital Marketing Experts in Chelmsford, Essex. Facebook seems to be the go-to social media platform. And for good reason. Facebook is the most popular social media site in the world. If you’re wondering whether to use Facebook for business promotions, then check out this list.   The Pros of Facebook.   1. …