Your Marketing Guy Tag

Jargon Buster – Agile Marketing.   From YMG - Digital Marketing Experts in Chelmsford, Essex.   It seems as though many simple words are now decorated with extra descriptions. Low-fat cheese, high-rise buildings, and even medium-fine pen. But, in the world of business, arguably one of the most important...

(Less Than) 20 Questions – With Nathan French.   From YMG - Digital Marketing Experts in Chelmsford, Essex.   As our ‘Meet the Team’ segment continues to expand, we’re happy to share with you an exciting new edition. Today, we sit down with the captain himself, Nathan French.   Hello. Please...

What Are Elite Sporting Principles?   From YMG - Digital Marketing Experts in Chelmsford, Essex.   At YMG, we follow our principles to the letter. From providing advice to clients and supplying services we offer, to taking our lunch and toilet breaks, we follow them. …ok, so maybe not the...

What Are SMART goals and How Do You Set Them?   From YMG - Digital Marketing Experts in Chelmsford, Essex.   Running a small business is built around goals. Everyone starts a business with an end-point in mind, whether it’s “I want to be rich” or “I want to...

Researching Your Audience in Google Analytics – a Step By Step Guide.   From YMG - Digital Marketing Experts in Chelmsford, Essex.   From time to time, you need to update your audience persona with data backed research. Your products and services will change. Trends and fashions come and...

Customer Persona: Know Your Audience Inside Out.   From YMG - Digital Marketing Experts in Chelmsford, Essex.   There’s an old saying in marketing that goes “If you market to everyone, you market to no one”. The most successful companies know their niche. They understand what makes them tick....

Mission Statements: Why You Should Have One and How You Write It.   From YMG - Digital Marketing Experts in Chelmsford, Essex.   Your mission, should you chose to accept it – write a mission statement for your business. In spy movies, the hero is given a mission. It...

Digital Marketing Agency Roles: How Do Agencies Operate?   From YMG - Digital Marketing Experts in Chelmsford, Essex.   Looking for digital marketing solutions, but not sure what an agency is? Ever wondered how a Digital Marketing agency works? Who manages what? What can they do? We take a...

Facebook Lead Generation: What It Is and Why It’s Important.   From YMG - Digital Marketing Experts in Chelmsford, Essex.   Leads keep the cogs of your business turning. They are the people you need to buy your products. You might be using cold calling or networking tactics for...

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